[NCUC-EC] NCUC Brochure

[Milton Mueller]

Sir Bill
I am sending this from an email account not subscribed to NCUC-EC, so
please forward

On Mon, Jun 10, 2013 at 7:55 AM, William Drake <william.drake at uzh.ch> wrote:

>
> If that basic architecture doesn't make sense to you, suggest another.
>  What would you dump—mentioning some issues and positions?
>

Basic and more generic.  We are the voice of civil society in ICANN (screw
ALAC if they don't like it, we are), we support freedom of expression,
privacy, rights, and uphold noncommercial values. We describe a thing or
two we have actually done, like challenging TM power grabs or fighting for
bottom up process. We use imagery and color to make us look cooler and more
exciting than the others. And we provide the key contact information: URL,
email address for joining, names/emails of EC and glorious picture and
personal mobile phone number of our fearless leader.


> As to production: the point of using ICANN is not just financial, but
> reducing the work.  We send them text, tell them to add art and a paragraph
> of ICANN boilerplate, and a brochure appears.


Holy moly, you want ICANN - ICANN!?!? - to choose the artwork? No, please.
We have to control our own image. Anyway, if I know production processes of
this sort, the only way to do this in a way that doesn't guarantee errors
and tears is to give them what we used to call "camera-ready copy" and just
let them print it.


>  If you guys would really prefer to do the extra work of collaborating
> with someone on the art design (Ed has suggested someone you could try) and
> then contracting with a printer and paying them and taking delivery and
> sending it on to Durban or to someone who's coming to Durban, that' is fine
> by me.


My preferred option would be to tell ICANN that we will give them a
finished layout by the required time and they will print 1000 copies of it.
You might want to make 100 color copies yourself in Geneva just to be safe.
If Ed can deliver the designer, let's you and I work out copy by the end of
this week. The designer can work with Lorem Ipsum in the meantime.

Got any good photos? I like those ones of the famous "deferral moment" from
the Costa Rica meeting myself!


--MM
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